王偉學位論文及已發(fā)表論文目錄 2019-10-15 [1] Wang, W., Li, G., Fung, Y.K.R., & Cheng, T. C. E. Mobile advertising and traffic conversion: The effects of front traffic and spatial competition[J]. Journal of Interactive Marketing, 2019, 47: 84-101.[2] Wang, W., Li, G., & Cheng, T. C. E. Channel selection in a supply chain with a multi-channel retailer: The role of channel operating costs[J]. International Journal of Production Economics, 2016, 173: 54-65. 論文題目：基于地理圍欄及競爭性重定向技術(shù)的廣告策略研究 專業(yè)：管理科學與工程 學號：4114008034 公示時間：2019.10.15